Hotel La Perla

Gran Hotel La Perla, Plaza del Castillo 1, Pamplona Image | Hotel La Perla

Gran Hotel La Perla, Plaza del Castillo 1, Pamplona
Image | Hotel La Perla

Hotel La Perla is by far, the best hotel in Pamplona. If we talk about location, it is unbeatable. Located in Plaza del Castillo number 1, La Perla is at the heart of the city. If we talk about comfort, it touches perfection. It´s 44 rooms combine history and modern luxury like no other hotel in Spain. But if we talk about service, it is beyond. The team that works at La Perla is the best one in town. When you enter the building, you are not welcomed to the hotel, you are welcome home.

Welcome home to La Perla! Image | La Perla

Welcome home to La Perla!
Image | Hotel La Perla

This 5-star hotel was founded in 1881 and was fully restored in 2007. It is the second-oldest, still-standing hotel in Spain and is still run by the Moreno family. In fact, it is easy to find the actual owner, Mr. Rafael Moreno, talking with guests at the lobby. He is easy to identify. He is the perfect representation of a gentleman. Always dressed with a suit, his personal charm and his signature moustache stand out. His family have hosted illustrious personages at their hotel, including all of Spain's royals; Hollywood directors and actors like Orson Welles, Woody Allen, Charlie Chaplin, and Charlie Sheen, and movie stars from Spain. And of course, let’s not forget the incredible American writer, Ernest Hemingway.

The relationship between Mr. Hemingway and La Perla hotel started when the writer arrived in town on July 6th 1923. Searching for inspiration for his next book, Ernest was looking for a hotel in the heart of the celebrations, and Pamplona´s main square (Plaza del Castillo) was—and still is—that place. 

A view onto Plaza del Castillo from Hotel La Perla Image | Hotel La Perla

A view onto Plaza del Castillo from Hotel La Perla
Image | Hotel La Perla

That first time in Pamplona blew Hemingway’s mind. The energy in the city, the joy in the locals, and especially the festival of San Fermín and its companion tradition of the Running of the Bulls moved him so much that he found the inspiration to write The Sun Also Rises. Although Ernest loved La Perla, the main characters in the book are hosted in a different hotel named El Quintana (in the novel it is called Hotel Montoya). We will never know why he did that. Some people say it was because he wished he could have afforded to pay the Quintana. At that time, it was the best hotel in town, where many bullfighters used to stay. Other people say that he knew that the novel was going to be a total success and he wanted to preserve his privacy in town.

Room 217, Hemingway’s Room Image | Hotel La Perla

Room 217, Hemingway’s Room
Image | Hotel La Perla

What we do know is that Mr. Hemingway came to Pamplona nine to celebrate the running of the bulls, and he when he stayed at Hotel La Perla, as he usually did, he’d always book the same room—217. It was not the best room of the hotel, but it is the one with the best views over the main street of the Running of the Bulls.

Even with the hotel’s restoration and renovation in 2007, room 217 (officially room 201 since the hotel revamp) retains its original decor from Hemingway’s time there. It’s available for booking, but you’ll pay a pretty penny (about $2100/night during San Fermín). Low and shoulder seasons provide more reasonable 5-star rates for a variety of room styles. So, whenever you come to Pamplona, if you want to be part of history and pamper yourself, nothing beats La Perla.



Editor’s Note: For an exclusive peek inside Ernest Hemingway’s room at La Perla, check out our Guide Collective Book Club and our page for our January 2021 book, Hemingway’s The Sun Also Rises. Fran Glaría provides an introduction to the novel directly from Hemingway’s room.

Fran Glaria

Fran Glaria was born and raised in Pamplona, part of the Basque country in northern Spain.  His passions for history, art and food, led him to tour guiding. Over 20 years ago, he started a small local guiding company in his hometown. This company evolved into designing tours in the Basque region, and also into organizing tours for the Running of the Bulls festival in Pamplona. In 2012 Fran joined the Rick Steves’ Europe team and discovered a great way of teaching about his culture. You can follow Fran and Traveling Steps on Facebook and Instagram.

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For Love of Country—Then, Today, Always

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Bullfighting: Art or BloodFest?